From Newsgroup: comp.sys.mac.misc



Windows 10 Deadline Boosts Mac Sales
------------------------------------
The Windows 10 end-of-support deadline is driving the largest
coordinated PC replacement cycle in years across the industry,
and Apple is emerging as one of the main beneficiaries as Mac
shipments accelerate.

Counterpoint Research this week reported that nearly 40% of
the global installed PC base was still running Windows 10
ahead of the October 2025 cutoff, triggering early fleet
renewals across both commercial and consumer channels. This
pressure lifted shipments for most large brands, and the Mac
is among the strongest gainers. According to Counterpoint,
Apple's global Mac shipments grew 14.9% year-over-year in the
third quarter of 2025, supported by demand for new MacBook
models and rising enterprise adoption of Apple hardware.

Lenovo remained the largest PC vendor and had the highest
annual growth at 17.4% year-over-year. Asus saw 14.1%
year-over-year growth. HP followed with a 10.3% increase,
driven by commercial penetration. Dell shipments declined 0.9%
year-over-year. Counterpoint said that the top five vendors
together controlled nearly three-quarters of the global PC
market in the period, while smaller brands were flat or down.

Counterpoint noted that computer companies have started
marketing systems with neural processing units and integrated
AI features. While these features have not yet converted into
a primary sales driver at scale, enterprise buyers are
beginning to incorporate AI capability requirements into
forward procurement so as not to retire devices before
emerging AI workflows arrive.



<https://www.macrumors.com/2025/10/25/windows-10-deadline-boosts-mac-sales/>





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From Newsgroup: comp.sys.mac.misc

On 2025-10-25 15:35, Your Name wrote:

   Windows 10 Deadline Boosts Mac Sales
   ------------------------------------
   The Windows 10 end-of-support deadline is driving the largest
   coordinated PC replacement cycle in years across the industry,
   and Apple is emerging as one of the main beneficiaries as Mac
   shipments accelerate.

   Counterpoint Research this week reported that nearly 40% of
   the global installed PC base was still running Windows 10
   ahead of the October 2025 cutoff, triggering early fleet
   renewals across both commercial and consumer channels. This
   pressure lifted shipments for most large brands, and the Mac
   is among the strongest gainers. According to Counterpoint,
   Apple's global Mac shipments grew 14.9% year-over-year in the
   third quarter of 2025, supported by demand for new MacBook
   models and rising enterprise adoption of Apple hardware.

   Lenovo remained the largest PC vendor and had the highest
   annual growth at 17.4% year-over-year. Asus saw 14.1%
   year-over-year growth. HP followed with a 10.3% increase,
   driven by commercial penetration. Dell shipments declined 0.9%
   year-over-year. Counterpoint said that the top five vendors
   together controlled nearly three-quarters of the global PC
   market in the period, while smaller brands were flat or down.

   Counterpoint noted that computer companies have started
   marketing systems with neural processing units and integrated
   AI features. While these features have not yet converted into
   a primary sales driver at scale, enterprise buyers are
   beginning to incorporate AI capability requirements into
   forward procurement so as not to retire devices before
   emerging AI workflows arrive.

<https://www.macrumors.com/2025/10/25/windows-10-deadline-boosts-mac- sales/>

Same thing happened when Microsoft released Windows 8.
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